Journal of Advances in Biology & Biotechnology

A study was conducted at the Horticulture Nursery, College of Agriculture, Dhule, during 2023–24 to evaluate the growth and yield performance of three strawberry cultivars (Florida Beauty, Winter Dawn, and Sweet Sensation) under three growing conditions: open field, shade net, and polyhouse. The factorial randomized block design experiment recorded growth and yield parameters such as plant height, leaf area, flowering time, and fruit yield. Open field condition (C1) with Sweet Sensation variety (V3) exhibited significantly maximum plant height (25.63 cm), plant spread (41.82 cm EW and 42.03 cm NS), maximum leaf area (134.33 cm²) and least number of days were taken for first flower initiation (26.67 days). Whereas, as regards to fruit and yield characters i.e. greater number of fruits per plant (21.00), the maximum weight of fruit (21.01 g), yield per plant (0.44 kg/plant) and yield per hectare (11 MT/ha) the results were significantly higher in open field condition with Sweet Sensation variety. According to the study, strawberries' vegetative development, floral characteristics, and fruit quality were all improved by open field conditions, which also increased net income returns by producing the most fruits. It was discovered that the open field environment helped strawberries' vegetative growth, blossom characteristics, and fruit quality while optimising net income returns through the largest fruit output.